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UPMC Cole Healthy Holidays

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Thursday, March 19, 2009

NBC Buys Johnsonburg Native's Website Name For 6 Figures

NBC plans to use name of Johnsonburg native’s online science fiction site for television station

Johnsonburg native Michael Hinman has turned his love of science fiction into an online enterprise, and his original idea for its name is about to be broadcast on another medium — television.

Hinman, who now lives in Tampa, Fla., explained he started a science fiction Web site in 1998. He called it “SyFy World.”

“It was never really the greatest name in the world,” Hinman said with a laugh. “When I decided I was going to be serious about (the Web site), the thing was the site had gotten popular and people wouldn’t let me shut it down.”

Over the years, the site changed somewhat, combining with another Web site and taking on the name “SyFy Portal.”

“We were looking at re-branding,” he said. There had been some interest by other people in his domain name, but he hadn’t taken the offers seriously.

And then a different one came along. More...

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