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Tuesday, September 11, 2018

Nonprofit Networking Day sessions provide strategies for a thriving nonprofit

The Cattaraugus Region Community Foundation’s Nonprofit Networking Day will provide four different breakout sessions hosted by some of the area’s leading professionals and speakers in order to equip area nonprofits with strategies to thrive in today’s challenging landscape.

Nonprofit Networking Day, set for October 17 at St. Bonaventure University’s Regina A. Quick Center for the Arts, provides an opportunity for nonprofit staff, board members, volunteers and interns alike to come together and learn, collaborate and network.

This year’s sessions include:

“Mission-Forward Fundraising: Utilizing your mission to engage champions for your cause” with Kate Heidinger, director of development, Compeer.

In this session attendees will learn how to propel their fundraising forward by finding the intersection of their organization’s mission with their donors’ missions. Attendees will identify prospective donors who are warm to their cause, brainstorm ways to engage them in events and activities they are already doing and weave together their programmatic and strategic goals with fundraising goals.

Heidinger is a Buffalo-based fundraising professional with 10 years of experience in strategic fund development, responsible for raising over $5.5 million across such organizations as the American Red Cross, Niagara Lutheran Health Foundation, Kevin Guest House and currently with Compeer.

She was recognized by her colleagues as the Association of Fundraising Professionals, WNY Chapter’s Rising Star Professional Fundraiser in 2017.

“Getting the Most out of Your Special Event” with Beth Palumbo, director of marketing, St. Bonaventure University.

During this session attendees will walk through the planning process of an event and how to ensure they are getting the most out of their event. Session attendees will look at how to determine their event goal, who their audience should be and how to get the best return on investment.

Palumbo is an event and marketing professional with over 10 years of experience at the top entertainment company in the world, Walt Disney World. At Disney she spent her time creating world-class events for theme park guests, media and VIPs.

In 2015/2016, she planned and executed the grand opening event of Shanghai Disneyland Resort in Shanghai, China. Upon completion of the grand opening event, Palumbo relocated to Olean, NY with her husband, Brian, an Olean native.

“Toolkit for Facebook Success” with John Jiloty, vice president for social media and content The Martin Group.

This session will focus on the use of Facebook in nonprofit marketing and how attendees can get the most out of this invaluable, and ever-changing, platform. From strategy to content to analytics, the goal of this session is to give attendees what they need to effectively manage their brand’s Facebook account and make sure they are not wasting time and money.

An expert on all things social media and content marketing, Jiloty consistently creates results for brands across social media and digital platforms as vice president of social media & content for The Martin Group, an integrated communications firm based in Buffalo.

Jiloty’s wide variety of experience includes relationships with top national and international companies like Under Armour, ASICS, New Era Cap and Galbani Cheese, as well as a host of small businesses and young startups, across an array of different media and platforms.

“Talking to Donors About the new tax law” with Kelly Lent-Paul, certified planner, Fox Financial.

This session will center on the Tax Cut and Jobs Act, the largest overhaul of the US Tax Code in nearly 30 years. Because of the changes, significantly fewer taxpayers will be eligible to take a direct tax deduction for donations made to charitable organizations in 2018 and beyond. Paul will provide an overview of the changes, look at the impact on individual taxpayers at various income levels, and discuss ways organizations can use the new law to cultivate donors.

Kelly Lent-Paul is an enrolled agent and certified financial planner at Fox Financial. She is also a national instructor for the National Association of Tax Professionals, an organization that provides continuing education to accountants, attorneys, and financial advisors.

This year’s conference also includes post-event workshops that will be complimentary to attendees, including a networking roundtable and a Cattaraugus Gives marketing workshop.

Registration for Nonprofit Networking Day is now open. To register, visit Early bird registration pricing is available until October 3.

The day will begin at 8 a.m. with a continental breakfast followed by the keynote address by

Michael Hill, president of the Chautauqua Institute.

Established in 1994, the Cattaraugus Region Community Foundation is growing good by connecting donors to the causes they care about most in the region. Grants from the foundation support many areas, including education, scholarships, health care, the arts, community development, human service, and youth development. To learn more, call (716) 301-CRCF (2723), email, or visit online at CRCF is also on Facebook ( and Twitter (@CattFoundation).

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